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Safaricom Revamps Credit Offerings to Boost Financial Access for MSMEs

Phidel Kizito May 21, 2025 2 min read
Safaricom CEO

Safaricom CEO Peter Ndegwa. Photo | courtesy.

Safaricom has rolled out a refreshed lineup of business credit solutions aimed at expanding access to financing for micro, small, and medium-sized enterprises (MSMEs) across the country.

In partnership with financial institutions, the telecommunications giant has introduced a range of customized credit products Fuliza Biashara, Taasi Till, and Taasi Pochi geared towards enhancing financial inclusion and supporting business growth.

These credit facilities are accessible via the M-PESA Business App or by dialing *234# and 3348#, offering business owners a simple, efficient way to apply for and manage credit.

“We recognize the crucial role MSMEs play in driving Kenya’s economic growth and community development.

READ: Choosing the Right Loan: A Guide to Smarter Borrowing

By harnessing technology, we are making it easier for businesses to access the financial resources they need to thrive,” said Peter Ndegwa, CEO of Safaricom.

Taasi Till provides eligible businesses with short-term loans ranging from Sh1,500 to Sh250,000, while Fuliza Biashara allows Lipa na M-PESA merchants to tap into overdraft facilities between Sh1,000 and Sh400,000.

Repayments are automatically deducted from incoming funds to the merchant’s till, helping ensure uninterrupted operations.

For users of Pochi la Biashara, the newly launched Taasi Pochi offers credit ranging from Sh1,000 to Sh250,000, instantly disbursed to the merchant’s wallet.

To be eligible, users must have maintained an active Pochi or till account for at least six months.

All products come with repayment terms of 14 to 30 days, allowing businesses the flexibility to manage cash flow and settle debts with ease.

Safaricom reiterated that this initiative is part of its larger mission to foster a financially resilient and inclusive economy, particularly by unlocking affordable credit for entrepreneurs operating in the informal sector.

Tags: Business MSMEs safaricom

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